Task
Design a new skin care line specifically designed to meet the daily needs of men's skin.

Scope
Creative strategy, brand identity, package design.

Solution
The powerful rich black tonalities and physical heaviness of the package of this range leaves you with no doubt about the fact that there’s noting effeminate with taking care of one’s skin.

Note
The devotees of Chenot aren’t merely after a spot of light pampering, and these new advanced formulas and targeted treatments are so loaded with active ingredients, it takes a man.

 

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